The Role It Plays In Your Business’ Survival

In the past two decades, the world has seen a shift in the way individuals interact, research, shop, and manage businesses. Nowadays, technology is paramount to the success of ventures. Most business operations, from marketing down to security issues, now begin in the digital world.

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Business leaders need to be knowledgeable in Information Technology, given its prominence in operations. Since it has changed significantly the face of modern business, IT systems are considerable investments.

Communications, both internal and external, are simplified and expedited by technology. Internal communication is coordinated within a firm or its different departments, while external communication includes a company’s relations with clients, potential clients, and public. External communications involve managing e-mails, social media accounts, online newsletters, and other platforms.

Meanwhile, a chunk of a company’s marketing is carried out digitally. Digital marketing necessitates technology support teams to implement and repair various kinds of software. A competent IT team is as critical to business survival, as it is to the success of any digital marketing strategy. Processes such as search engine optimization, website development, blogging, and social media targeting all demand professionals with the competence to deliver.

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Image source: pixabay.com

Edmund O’ Brien is the CEO of the Americas at Arvato Bertelsmann, overseeing the growth and execution of a multibillion-dollar business that delivers a host of BPO services including SCM, CRM, financial, and IT solutions. For more updates from Edmund O’ Brien, subscribe to this blog.

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The Role It Plays In Your Business’ Survival

Why work at a multinational, multicultural company?

Working at a multinational corporation can be helpful for individuals who are striving to make a mark in their chosen careers. It helps them earn a decent salary, achieve work-play balance, and gain deeper industry knowledge. It also helps them become more competitive. There are many other reasons for joining multinational and multicultural companies such as the following:

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Increased marketability to employers

The global workplace seeks global-minded individuals. With a lot of employers expanding their operations into new territories, work experience in a multinational and multicultural company is a plus for recruitment. Having international experience makes an individual more attractive to potential employers. Moreover, these candidates may be considered to head operations in overseas sites.

Exposure to different customs and cultures

A great thing about working for multicultural companies is experiencing different cultures and customs. Aside from interacting with workmates from all over the world, individuals will learn a lot about local history, language, work culture, religion, politics, and more. It opens one’s mind to different possibilities.

A chance to work with some of the brightest people

Who does not want to be smart? Individuals employed by multinational companies collaborate with some of the smartest people of their generation. Learning is constant in a multinational working environment.

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Edmund O’Brien is a citizen of the world. Originally from Ireland, he is now a U.S. citizen who has worked with a lot of multinational organizations. Learn more about his professional work by visiting this LinkedIn page.

Why work at a multinational, multicultural company?